Privacy policy

LAST UPDATED: 11/01/2024

Estúdio Ame Ltda., a private legal entity, headquartered at Rua Oribes Batista Leite 751, Santa Tereza, Divinópolis MG, registered with CNPJ/MF under number 58.313.830/0001-59 ("Retailer") takes your privacy seriously and ensures the security and protection of data of all its customers, partners, suppliers, and users ("Users" or "you") of the website "estudioame.com.br" and any other website, Store, or application operated by the Retailer.

This Privacy Policy ("Privacy Policy") is intended to inform you about how we use and disclose information collected during your visits to our Store and in messages we exchange with you ("Communications"). This Privacy Policy applies only to information collected through the Store.

BY ACCESSING THE STORE, SENDING COMMUNICATIONS, OR PROVIDING ANY TYPE OF PERSONAL DATA, YOU DECLARE THAT YOU ARE AWARE OF THE TERMS PROVIDED HEREIN AND AGREE TO THE PRIVACY POLICY, WHICH DESCRIBES THE PURPOSES AND FORMS OF PROCESSING YOUR PERSONAL DATA THAT YOU MAKE AVAILABLE IN THE STORE.

This Privacy Policy provides an overview of our privacy practices and the choices you can make, as well as the rights you can exercise regarding the Personal Data processed by us. If you have any questions about the use of Personal Data, please contact (37) 99936 -7111.

In addition, the Privacy Policy does not apply to any third-party applications, products, services, websites, or social media features that may be offered or accessed through the Store. Accessing these links will cause you to leave the Store and may result in the collection or sharing of information about you by third parties. We do not control, endorse, or make any representations about these third-party websites or their privacy practices, which may differ from ours. We recommend that you review the privacy policy of any website you interact with before allowing the collection and use of your Personal Data.

If you send us Personal Data relating to other individuals, you declare that you have the competence to do so and declare that you have obtained the necessary consent to authorize the use of such information under the terms of this Privacy Policy.

Definitions

For the purposes of this Privacy Policy:

"Personal Data" means any information that, directly or indirectly, identifies or can identify a natural person, such as name, CPF, date of birth, IP address, among others;
"Sensitive Personal Data" means any information that reveals, in relation to a natural person, racial or ethnic origin, religious conviction, political opinion, union membership or membership in a religious, philosophical or political organization, data referring to health or sexual life, genetic or biometric data;
"Personal Data Processing" means any operation carried out on Personal Data, by automatic or non-automatic means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or, alternatively, making available, harmonization or association, restriction, elimination or destruction. Any other operation provided for in the applicable legislation is also considered Personal Data Processing;
"Data Protection Laws" means all legal provisions that regulate the Processing of Personal Data, including, but not limited to, Law No. 13,709/18, the General Data Protection Law ("LGPD").

Use of Personal Data

We collect and use Personal Data to manage our relationship with you and better serve you when you are purchasing products and/or services in the Store, customizing and improving your experience. Examples of how we use data include:

Enabling you to purchase products and/or services in the Store;
To confirm or correct the information we have about you;
To send you information that we believe is of interest to you;
To customize your Store usage experience;
To customize the sending of advertisements to you, based on your interest in our Store; and
To contact you via a provided phone number and/or email address.
We may contact you in person, by voice message, through automatic dialing equipment, by text messages (SMS), by email, or by any other means of communication that your device is capable of receiving, under the terms of the law and for reasonable commercial purposes.

In addition, the Personal Data provided may also be used in the manner we deem necessary or appropriate: (a) under the Data Protection Laws; (b) to meet judicial process requirements; (c) to comply with a judicial decision, regulatory decision, or decision by competent authorities, including authorities outside the country of residence; (d) to protect our operations; (e) to protect our, your, or third-party rights, privacy, security; (f) to detect and prevent fraud; (g) to allow us to use available actions or limit damages that we may suffer; (h) in other ways permitted by law; and (i) to enforce our Terms and Conditions of Use.

THE PLATFORM IS NOT INTENDED FOR PERSONS UNDER 18 (EIGHTEEN) YEARS OF AGE AND WE ASK THAT SUCH PERSONS DO NOT PROVIDE US WITH ANY PERSONAL DATA.

Non-provision of Personal Data

You are not required to share the Personal Data we request, however, if you choose not to share it, in some cases, we may not be able to provide you with full access to the Store, some specialized features, or be able to provide the necessary assistance, or even enable the delivery of the product or provide the service contracted by you.

Collected Data

The general public may browse the Store without the need for any registration or submission of Personal Data. However, some of the Store's functionalities may depend on registration and submission of Personal Data, such as completing the purchase/contracting the service and/or enabling the delivery of the product/provision of the service by us.

When you contact the Store, we may collect:

Contact details. Name, surname, telephone number, city, State, and email address; and
Information you submit. Information you submit via form (questions, complaints, suggestions, criticisms, compliments, etc.).

During general browsing of the Store, we may collect:

Location data. Geolocation data when you access the Store;
Preferences. Information about your preferences and interests regarding products/services (when you tell us what they are or when we deduce them from what we know about you);
Store browsing data. Information about your visits and activities in the Store, including the content (and any ads) that you view and interact with, information about the browser and device you are using, your IP address, your location, the address of the website from which you arrived. Some of this information is collected using our Automatic Data Collection Tools, which include cookies, web beacons, and embedded web links. To learn more, read how we use Automatic Data Collection Tools in item 7 below;
Anonymous or aggregated data. Anonymous responses to surveys or anonymous and aggregated information about how the Store is used. During our operations, in certain cases, we apply a de-identification or pseudonymization process to your data so that it is reasonably unlikely that you will be identified through the use of such data with available technology; and
Other information we may collect. Other information that does not specifically reveal your identity or that is not directly related to an individual, such as browser and device information; Store usage data; and information collected through cookies, pixel tags, and other technologies.

We do not collect Sensitive Personal Data.

Sharing Personal Data with third parties

We may share your Personal Data:

With the partner company(ies) you select or choose to send your data, questions, queries, etc., as well as with service providers or partners to manage or support certain aspects of our business operations on our behalf. These service providers or partners may be located in the United States, Argentina, Brazil, or other global locations, including servers for homologation and production, and providers of hosting and data storage services, fraud management, customer support, sales on our behalf, and technical support services, among others. In such cases, your Personal Data may be stored and processed outside the country in which you reside, and may not have the same legal protections as Brazil. Whenever we use a service provider to process your Personal Data, we will take steps to protect your information and ensure that they treat your Personal Data in accordance with applicable data protection laws;
With other companies or organizations in response to an information request from a regulatory, governmental, law enforcement, or consumer protection authority or a court, or if we believe that disclosure is reasonably necessary to (i) comply with applicable law, (ii) enforce our Terms of Use, or (iii) protect the rights, property, or safety of our Users, employees, or other parties;
In the event of a transaction or commercial operation involving the sale, merger, consolidation, asset exchange, or other transfer of control of our company, all Personal Data and other information we hold may be transferred; and
To other parties with your consent or in any other situation that complies with Data Protection Laws.

Data Security

We implement appropriate technical and administrative measures to protect your Personal Data against unauthorized access, use, or disclosure, based on market best practices. However, remember that no data transmission over the internet or storage system is 100% secure. Therefore, we cannot guarantee the absolute security of your information. Despite our efforts, we cannot guarantee that the information you share with us will be free from unauthorized access by third parties. By using the Store, you agree that we will not be responsible for any unauthorized access to your information, except as required by Data Protection Laws.

Automatic data collection tools

When you access the Store, some information is automatically collected to help improve your browsing experience and enhance our services, such as:

Cookies. Cookies are small text files that are placed on your computer or mobile device when you visit a web page. They are widely used to make web pages work, or work more efficiently, as well as to provide information to website owners. Cookies can be accepted or refused, however, if you choose to refuse cookies, you may not be able to use all the features of the Store.
Web beacons. Web beacons are small graphics that may be embedded in our web pages, emails, and advertisements. They can be used to monitor user navigation in the Store, determine the effectiveness of our advertising campaigns, and perform analyses of Store usage.
Other technologies. We use other technologies and automatic data collection tools that may be introduced in the future and that, if applicable, we will add to this Privacy Policy.

Your rights

According to the General Data Protection Law, you have the following rights:

Confirmation of the existence of data processing;
Access to your Personal Data;
Correction of incomplete, inaccurate, or outdated Personal Data;
Anonymization, blocking, or elimination of unnecessary or excessive data;
Portability of your Personal Data to another service or product provider, upon express request;
Elimination of Personal Data processed with your consent;
Information about with whom your data has been shared;
Revocation of consent;
Information about the possibility of not providing your consent and about the consequences of such refusal.

To exercise any of these rights, you should contact [insert your contact information].

Changes to the Privacy Policy

We may modify this Privacy Policy from time to time. When the changes are substantial, we will notify you by email or with a notice in the Store before the change takes effect. However, the most recent version of this Privacy Policy will always be available in the Store. Your use of the Store after any changes to this Privacy Policy will constitute your acceptance of the modifications.